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For Weight Loss It's Want Power You Need Not Will Power
by: Kathryn Martyn, M.NLP
The problem isn't that you don't have enough will power to
achieve what you want. You have will power, but it's not will
power you need, it's want power.

You have to first want

You must want to change your habits, want to lose some weight,
want to give up your evening snacking before your will comes into
play. Once you want a thing badly enough, you will do whatever it

If you think you want something (to make a change in your eating
habits perhaps), but then find it difficult to follow-through
with your plans, most likely you simply want your current reality
(your current habits and patterns) more than you want your goals
(less weight, better health, etc.)

I can hear you all the way over here, telling me I'm wrong: "No,
that's not right! I want this more than anything, I just don't
have any willpower!" Round and round you go, but the truth is,
you will get what you really want. Think back, has there ever
been a time when you really wanted something? A certain piece of
clothing, a certain house, car, job, spouse? Hum... Yes, we go
after what we want, if we really want to acquire or achieve it we
do. Nothings going to fall in your lap, you've got to go get what
you want.

What's Going on?

Put another way, you may want to avoid the pain (breaking old
habits, avoiding some favorite foods, simply not overeating...)
more than you want to gain the pleasure (losing some weight,
gaining new habits, eating favorite foods in moderation ...)

Since losing weight takes time, from weeks to months to years,
it's easy to fall off the path. It's always easier to get back
into our old habits of eating, eating, and more eating. There's
always more food. Unless you are too poor to purchase it, there's
plenty food in America - in fact, too much food, and so it
becomes even more necessary to keep the longer-term goals in

How do you keep the longer-term goals in mind, when the
short-term food is staring you in the face? What about all the
treats offered, what about the commercials, the billboards, the
signs everywhere that say EAT?

Wanting, in fact, is the "W", the first step in the W.H.A.C.K
approach. See it in the free e-book, Changing Beliefs, Your First
Step to Permanent Weight Loss.

Think back to when you last really wanted something. Wanted it
more than anything, had to have it, would do just about anything
to get it. To want is a mighty powerful motivator, but
surprisingly we aren't all motivated by what we want. Some of us
are motivated by avoiding what we don't want.

What is your Motivation Strategy?

Motivation comes in two (or more) flavors. You can be motivated
towards something (what you'll gain) or you can be motivated away
from something (what you'll lose). This desiring to avoid can be
confusing. I'm saying you must want something, and you're
thinking, but I don't want to be fat. I can't think about my
future, only what I don't want. Here is what's going on:

Motivation: Toward

If you are motivated by what you'll gain you find it easy to look
ahead and see your future shapely body, you'll see people around
you with admiring glances, you'll hear their compliments, you'll
smell the good food and feel good knowing you can eat enough to
be satisfied, and then say you're full. You've had enough, thank
you. You'll be in control of your life. You'll want what you
visualize more than anything, and you'll do whatever it takes to
get it. If asked what movie to go see, they'll have a few ideas,
and tell you why.

Motivation: Away

If you are motivated by what you'll lose you'll focus on what you
want to avoid. For example, you want to avoid dying, you want to
avoid being too heavy to enjoy playing with the kids, you want to
avoid gasping for breath when you climb a flight of stairs. You
want to avoid the embarrassment, the humiliation of other
people's remarks and rude glances. You don't want any of that
anymore, and you don't want it to the extent that you'll do
whatever it takes to avoid these things. If you ask them what
they want for dinner, they'll tell you they don't want Chinese,
or pizza. It can be difficult to get someone motivated this way
to actually say what they do want!

Knowing your motivation strategy makes it easier to find methods
that support your preferred strategy. If you are motivated
toward, you may enjoy cutting our pictures of people in great
shape with similar body types to yours. Find models wearing
clothes that would look good on you, pictures of swimming pools,
holiday places you'd enjoy; the types of things that go into a
dream board.

If you motivated away, then make a list of what you want to avoid
and elaborate on that list. Why don't you want these things? The
more detailed you are, the more likely you'll truly do what it
takes to avoid them.

Hopefully these ideas will get you thinking, and much about
making changes in our lives comes down to thinking it through.
Realizing what we really want can get us past the hurdles of what
we already have. To affect change isn't necessarily comfortable,
until you've worked at it for awhile, and then suddenly your
changed behavior has become your new behavior and the effort is

About the Author

Kathryn Martyn, Master NLP Practitioner, author of the free
e-book: Changing Beliefs, Your First Step to Permanent Weight
Loss, and owner of

Get The Daily Bites: Inspirational Mini Lessons Using EFT and
NLP for Ending the Struggle with Weight Loss.


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